Fuel Your
Growth Engine
Tailored Partnership Solutions for Ambitious Startups
20%+
Increase in Annual Growth Rate
Accelerate your Speed of innovation by 2X
Gain Over 15% More Market Share
$500M+
Partnership Revenue Generated
We help High-Growth companies reach the next level with Strategic Partnerships
Go-To-Market
Accelerate your market entry and dominate quickly
Product
Drive innovation and enhance product offerings
Data & AI
Transform offerings with cutting-edge data insights
Marketing & PR
Maximize brand visibility and engagement effortlessly
How it Works
With PartnerLab, you get a dedicated partnerships team for one flat monthly fee.
We handle strategy, outreach, negotiations, and management, making your life easier and your company more profitable
Intro Call
Start with an introductory call to discuss your company’s goals and explore how strategic partnerships can help achieve them
Identify Goals
Together, we’ll identify your business objectives and determine the types of partnerships that will drive your success
Execute Strategy
Our team will craft a customized strategy, create necessary materials, and initiate outreach to potential partners
Track Progress
Track our progress and stay informed through our dedicated project management platform, ensuring transparency and collaboration
Stay Informed & Involved
We believe PartnerLab + Your Company are a team and we work closely with company leadership throughout the process of finding and signing new strategic partnerships. Here’s how we ensure you are always in the loop and actively involved:
We provide consistent updates through our dedicated project management platform, ensuring you have real-time access to all progress and developments.
We don’t like meetings for meetings sake. But sometimes a quick meeting can accomplish alot and we will be sure to schedule your time prudently
We engage you and your team at crucial junctures, incorporating your feedback and leveraging your expertise to enhance partnership outcomes
Tech companies earn 28% of their revenue from Partnerships. Take your business to the next level and let us help you get there
Choose a Plan for Your Needs
All of our Plans come with the same level of service. Get a discount for how long you plan to retain us!
month to month
$4000/mo
$12k / quarter
Your own partnership team. Pay on a month to month basis. Cancel at any time.
One Partner Strategy at a Time
Comprehensive Strategy Development
Partner Outreach and Engagement
Negotiation and Agreement Facilitation
Collaborative Integration
Real-Time Updates and Reporting
Ongoing Partnership Management
Quarterly
$3666/mo
$11k / quarter
Most popular. Pay on a quarterly basis and get 1 month free per year. Partnerships can take time so quarterly fits well for most companies
One Partner Strategy at a Time
Comprehensive Strategy Development
Partner Outreach and Engagement
Negotiation and Agreement Facilitation
Collaborative Integration
Real-Time Updates and Reporting
Ongoing Partnership Management
annual
$3333/mo
$40k / year
Need a long term team? Pay annually and get 2 months free per year. Best for companies that know Partnerships are key to their growth
One Partner Strategy at a Time
Comprehensive Strategy Development
Partner Outreach and Engagement
Negotiation and Agreement Facilitation
Collaborative Integration
Real-Time Updates and Reporting
Ongoing Partnership Management
FAQs
Why not just hire a full-time head of partnerships?
A full-time head of partnerships can cost $150-200k salary per year + Benefits + Equity + Travel Expenses. Many startups aren’t ready for that. We’re a fraction of the cost but deliver all the benefits. Why pay more when you can get expert strategy and execution at a budget-friendly price? Eventually (hopefully with our help 😜) your business will grow to need a full time partnership lead. We are happy to transition or work with them as your grow.
How long before I see results?
You’ll start seeing the strategy and materials within days or weeks. Signing new partners can take weeks to months, depending on complexity and value. Good things come to those who wait – but not too long, we promise!
What is a “Partner Strategy” and why can we only work on one at a time?
When we chat about your goals, we’ll prioritize your partnership needs (Go to Market, Product, Data, Marketing). We tackle one at a time to stay focused and make the biggest impact when and where you need it most. It’s all about quality over quantity.
Who is doing the work?
Mainly you’ll be working with me, Adam, the head honcho here. With 12+ years of experience in partnerships for tech companies and startups, I handle the strategy and outreach. I have a team for the admin tasks, but the heavy lifting is all me. Because of that we only take on a finite amount of clients. I got to see my kids at some point 😅
What if I want to pause or cancel?
No problem! We offer flexible subscriptions, so you can pause or cancel anytime. We get it – business needs change. We’re here when you need us and off your books when you don’t. We will work through the end of your subscription plan and then part ways as friends and hopefully we’ll get to work together again.
What makes PartnerLab different?
We’re not just another service – we’re an extension of your team. Our personalized approach, industry expertise, and commitment to your success set us apart. Plus, we’re way more fun to work with than a traditional agency!
What about travel or other expenses related to closing Partnerships?
We are a virtual company and work to handle as much, or all, of our meetings and work virtually. There are times, especially with larger more complex deals, where an in-person meeting with a partner is necessary. We will work with you closely to approve this and these expenses (flight, hotel, etc) will be billed to you. Usually when this happens you’ll be joining us for the meetings because we are meeting with leadership to get things across the finish line.